The Real Costs of Building vs. Buying Data Analytics Capabilities

Big data can be a source of tremendous value to organizations however, managing, organizing and mining that data can seem like an overwhelming task. Having the right analytics accessible through dashboards, reports and visualization can increase organizational efficiency and spur innovation. Companies that leverage big data analytics outperform their competitors by 20% or more and big data can help businesses realize a potential increase of 60% operating margins.

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