BetterCommerce acquires CanisHub and launches AI-powered BetterEngage solution

BetterCommerce, the headless ecommerce leader, has acquired Indian-based AI start-up CanisHub that specialises in personalisation and marketing automation solutions for ecommerce businesses. The new capabilities gained through the acquisition have enabled BetterCommerce to launch BetterEngage, a new AI-powered solution that delivers cognitive recommendations and hyper-personalisation at scale.

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