An Imaging Laboratory that is Fully Automated has been Launched Jointly by TECNO and DXOMARK
TECNO, a global AI-driven technology brand, has joined forces with imaging authority DXOMARK to unveil the world’s first fully automated imaging laboratory in Chongqing, marking a significant milestone in smartphone imaging innovation. Named the TECNO DXOMARK Joint Imaging Laboratory, this facility is the first to deploy DXOMARK’s advanced Camera V6 automated testing solutions, setting a new benchmark for scientific evaluation in smartphone cameras. The initiative aims to accelerate the transition towards more inclusive, precise, and standardized camera technology worldwide.
DXOMARK CEO Frédéric Guichard emphasized that the partnership reflects a shared vision to push the boundaries of imaging innovation and smartphone performance. By combining DXOMARK’s scientific expertise with advanced automation, the laboratory delivers efficiency, precision, and comprehensive evaluations at the very heart of TECNO’s product development. Echoing this sentiment, Fanyi Zhou, Head of Imaging Quality Lab, highlighted that the adoption of Camera V6 standards marks a fundamental transformation in imaging evaluation, dramatically speeding up innovation pipelines while ensuring authentic and inclusive user experiences across global markets.
At the core of the laboratory’s breakthroughs is its precision automation system, capable of executing complex testing workflows entirely without human intervention. Robotic arms deliver micron-level positioning accuracy, while AI-controlled environmental simulation and automated chart switching ensure unprecedented consistency and objectivity. Complementing this automated foundation is a strong focus on inclusive imaging, using advanced 3D head models and scientifically calibrated color charts that represent a wide spectrum of global skin tones. This ensures color accuracy and texture reproduction across diverse complexions, promoting more authentic results.
The laboratory also introduces intelligent regional customization, generating evaluation protocols tailored to the unique preferences of different markets. For instance, exposure calibration is adjusted for African users who favor brighter images, while noise reduction is optimized for Southeast Asia where night photography is especially valued. Such localized insights allow TECNO to refine algorithms more effectively, ensuring imaging technologies resonate with users across cultural and geographic contexts.
Strategically, TECNO is embedding these innovations into its long-term imaging roadmap. With continuous evolution driven by multi-skin-tone data, the company is advancing adaptive imaging solutions designed for global inclusivity. Guided by its philosophy of “Stop At Nothing,” TECNO is positioning itself at the forefront of smartphone imaging, shaping a future where technology caters to diverse needs and expectations.
Present in more than 70 markets across five continents, TECNO continues to integrate contemporary design with AI-driven technologies across its ecosystem of smartphones, wearables, laptops, tablets, gaming devices, and smart home products. With this pioneering lab, TECNO reinforces its mission to inspire progress and innovation while redefining digital experiences for users worldwide.
